“Slovo o slovu” (english: Word on Letter) is an artistic PhD
project that explores typography in practice, but also in the wider social and
historical context. It is an interactive
website where research material and artwork is gathered.
Letters are juxtaposed
to:
+ Anatomy (Animated introduction to, the basic elements and
terms of the letter's anatomy)
+ Architecture (juxtaposing architecture to the letterforms
of the same era)
+ Fashion (Logos of Vogue and Harpers Bazaar are compared to
fashion trends of the era)
+ Development of letters (Visual examination of the Latin
alphabet, tracing it from drawings to abstract forms)
+ Character of letters (starting point is the assumption
that the basic form of letters is Roman, as the first letter style designed especially
for printing. Then the other styles of fonts are merely stylizations of the
basic form that give character to the text. Stylization is enhanced by the
stylization of a random object - bird and followed with a statement “letters do
have character”)
+ Development of fonts (historical development of fonts told
through the 3-stage movement of the horse)
+ Painting (Egon Schiele and his signature on the paintings
prove that the letters do change over time as life evolves)
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